Pura Clothing - ethical & sustainable fashion

ONLY ONE WEEK

ALL BEDHSEETS 50% OFF

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CASHMERE STYLES

15% OFF

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the archive sale

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TENCEL ACTIVEWEAR

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Ethical clothing

Made without any plastic

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ARCHIVE SALE

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NEW IN - 100% MADE IN EUROPE

Save ¥406.00

CREWNECK SWEATER CASHMERE

¥2,302.00

¥2,708.00

Save ¥203.00

MOCK NECK TANK CASHMERE

¥1,143.00

¥1,346.00

Save ¥381.00

MOCK NECK SWEATER CASHMERE

LONGSLEEVE TENCEL BLACK

¥838.00

SIRA TOP TENCEL BLACK

¥754.00

SIRA TOP TENCEL BEIGE

¥754.00

MOLY LEGGINGS TENCEL BLACK

¥1,007.00

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SHOP OUR

ARCHIVE SALE

ONLINE AND IN STORE

KALKBREITESTRASSE 43, 8003 ZÜRICH

Opening Hours:

Monday- Friday: 11.30-18.30

Saturday: 11.00-17.00

TO THE SALE

FAIR & ETHICAL CLOTHING SINCE 2016

As one of Europes first ethical clothing brand we focus on a fair & sustainable fashion world and use the most high-end fabrics to make you feel great day after day.

100% made in Europe - because we actually care about our planet & the people living on it.

PRINCIPLE #1

ETHICAL PRODUCTION

All our pieces are made by hand in Italy and Portugal. We strongly believe in a local production so everything is 100% made in Europe.

We make sure that everyone working for and with us has a regular income & insurance, and is compensated fairly. All our suppliers pay their employees above minimum wage, insurances and vacations days are also properly covered.

PRINCIPLE #2

SUSTAINABLE MATERIALS

We only use biobased (made out renewable plant based oils and fats) or recycled fabric made out of old fishing nets, carpet fluff and other plastic waste. Most of the recycled plastic is post consumer waste or industrial waste. All of our swimwear is reversible and the fabric is super soft!

All of our clothing pieces are made out of 100% natural fabric (no plastic involved) such as Tencel and certified organic cotton.

All our fabrics have at least one certification, most of them have 3-4.

PRINCIPLE #3

FULL TRANSPARENCY

We believe in full transparency and make sure to keep our margin as small as possible to offer you the best prices.

Here is a rough list about our pricing
30% Production costs
25% Tax & Insurance
35% Company costs
5-10% Shipping & Handling and Social Responsibility

If you have any questions, let us know, we have nothing to hide.